Meme analysis
Decipher the origin and spread of memes to grasp viral mechanisms and collective sentiments.
Identify emerging trends.An exploration of meme culture, the evolution of social networks, and the construction of digital identity. Presented by DogeSwag, with insights from sociologists.
Did you know that 73% of young adults say their humor is primarily influenced by internet culture?
Our approach
Decipher the origin and spread of memes to grasp viral mechanisms and collective sentiments.
Identify emerging trends.Track the transformations of social platforms and their impact on behaviors and conversations.
Adapt your content strategy.Explore the construction of online identity and its implications for self-representation and community.
Develop an authentic presence.Dive into the heart of online groups to understand their rules, culture, and influence.
Engage with targeted audiences.Benefit from expert insights on the social impacts of digital practices and internet subcultures.
Anchor your observations in a theoretical framework.Access continuous monitoring of ephemeral and lasting digital phenomena that shape the web.
Anticipate the next waves.Visual Analysis

From static forums to TikTok algorithms, how interfaces redefine interactions and virality.

Avatars, pseudonyms, and bios as tools for self-presentation in community spaces.

Analysis of the spread and reappropriation of memes as vectors for humor and social critique.

How niche communities on Reddit or Discord give rise to trends that reach the mainstream.
Analysis and decoding of viral memes to understand their impact on popular culture and online behaviors.
Identification and study of dynamics within online communities to grasp their influence on opinions and trends.
Research on the construction and expression of self through social profiles and avatars in digital spaces.
Tracking changes in algorithms and usage on platforms to anticipate future communication norms.
Production of reports and articles linking internet phenomena to contemporary social theories.
Support to create content that resonates with digital cultures while remaining authentic and relevant.